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Michael Briggs an SEO based in Scotland, UK – Mercurythread

mike-briggs-talks-seo-at-tbu-1355588

My names Michael TBH but everyone calls me Mike; seems to be my Internet persona for some reason

To be more exact I’m an online marketing geek. When I’m not working with websites or thinking about search engines and social media platforms I’m likely to be working out how to improve the ROI that sites get from their online marketing investment or building a website to allow me to communicate some of my personal interests.

I’ve worked at a range of agencies historically such as Equator (an NMA top 100 listed Internet marketing agency) and currently at Caliber Interactive (we recently featured in the Drum Top 100 Digital Agencies). At Caliber I am the Director of Strategy and we focus on delivering multi-lingual SEO services to big name multinational brands. Which means I get to work with some of the worlds most demanding and rewarding brands. So I can have a cool life in Search Engine Optimisation and I get to indulge my love of social media, delivering insight into web traffic and basically getting to geek out and support some really cool brands.

Come and say hello if you fancy at either my blog, twitter or linkedin. If you’re interested in discussing a potential project I do not take on any private SEO and you should contact me @ Caliber Interactive on .

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Google Backlinks by Data Centre – Mercurythread

Have just been hacking away at back link stuff in Google for the basis of monthly reports and I keep getting multiple result sets for each back link query! AAARRRRGGGHHHH

Below I’ve posted a list of Data Centres that I use for checking across the web. I got his list from another website a while back and I can’t remember where. If you know tell me so I can reference it effectively icon_smile-1974922

Google Data Centre List

1) 64.233.161.18 2) 64.233.161.19 3) 64.233.161.44 4) 64.233.161.80 5) 64.233.161.81 6) 64.233.161.83 7) 64.233.161.84 8) 64.233.161.91 9) 64.233.161.93 10) 64.233.161.95 11) 64.233.161.98 12) 64.233.161.99 13) 64.233.161.99 14) 64.233.161.100 15) 64.233.161.101 16) 64.233.161.102 17) 64.233.161.104 18) 64.233.161.105 19) 64.233.161.107 20) 64.233.161.115 21) 64.233.161.133 22) 64.233.161.147 23) 64.233.161.184 24) 64.233.163.19 25) 64.233.163.44 26) 64.233.163.80 27) 64.233.163.83 28) 64.233.163.84 29) 64.233.163.99 30) 64.233.163.100 31) 64.233.163.101 32) 64.233.163.104 33) 64.233.163.107 34) 64.233.163.115 35) 64.233.163.133 36) 64.233.163.184 37) 64.233.163.189 38) 64.233.167.18 39) 64.233.167.19 40) 64.233.167.44 41) 64.233.167.80 42) 64.233.167.81 43) 64.233.167.83 44) 64.233.167.84 45) 64.233.167.91 46) 64.233.167.93 47) 64.233.167.99 48) 64.233.167.104 49) 64.233.167.107 50) 64.233.167.115 51) 64.233.167.133 52) 64.233.167.147 53) 64.233.167.184 54) 64.233.169.19 55) 64.233.169.44 56) 64.233.169.80 57) 64.233.169.81 58) 64.233.169.83 59) 64.233.169.84 60) 64.233.169.99 61) 64.233.169.104 62) 64.233.169.107 63) 64.233.169.115 64) 64.233.169.133 65) 64.233.169.184 66) 64.233.171.18 67) 64.233.171.19 68) 64.233.171.44 69) 64.233.171.80 70) 64.233.171.81 71) 64.233.171.83 72) 64.233.171.84 73) 64.233.171.99 74) 64.233.171.100 75) 64.233.171.101 76) 64.233.171.102 77) 64.233.171.103 78) 64.233.171.104 79) 64.233.171.105 80) 64.233.171.107 81) 64.233.171.115 82) 64.233.171.133 83) 64.233.171.147 84) 64.233.171.184 85) 64.233.179.19 86) 64.233.179.44 87) 64.233.179.80 88) 64.233.179.81 89) 64.233.179.83 90) 64.233.179.84 91) 64.233.179.91 92) 64.233.179.93 93) 64.233.179.99 94) 64.233.179.100 95) 64.233.179.101 96) 64.233.179.104 97) 64.233.179.106 98) 64.233.179.107 99) 64.233.179.115 100) 64.233.179.133 101) 64.233.179.184 102) 64.233.183.17 103) 64.233.183.18 104) 64.233.183.19 105) 64.233.183.44 106) 64.233.183.80 107) 64.233.183.81 108) 64.233.183.83 109) 64.233.183.84 110) 64.233.183.91 111) 64.233.183.93 112) 64.233.183.99 113) 64.233.183.103 114) 64.233.183.104 115) 64.233.183.107 116) 64.233.183.115 117) 64.233.183.133 118) 64.233.183.147 119) 64.233.183.184 120) 64.233.185.19 121) 64.233.185.44 122) 64.233.185.80 123) 64.233.185.81 124) 64.233.185.83 125) 64.233.185.84 126) 64.233.185.99 127) 64.233.185.100 128) 64.233.185.101 129) 64.233.185.104 130) 64.233.185.107 131) 64.233.185.115 132) 64.233.185.133 133) 64.233.185.147 134) 64.233.185.184 135) 64.233.185.189 136) 64.233.187.19 137) 64.233.187.44 138) 64.233.187.80 139) 64.233.187.81 140) 64.233.187.83 141) 64.233.187.84 142) 64.233.187.91 143) 64.233.187.93 144) 64.233.187.99 145) 64.233.187.104 146) 64.233.187.106 147) 64.233.187.107 148) 64.233.187.115 149) 64.233.187.133 150) 64.233.187.184 151) 64.233.189.44 152) 64.233.189.80 153) 64.233.189.81 154) 64.233.189.83 155) 64.233.189.84 156) 64.233.189.104 157) 64.233.189.107 158) 64.233.189.115 159) 64.233.189.133 160) 64.233.189.184 161) 66.102.1.44 162) 66.102.1.80 163) 66.102.1.81 164) 66.102.1.83 165) 66.102.1.84 166) 66.102.1.91 167) 66.102.1.93 168) 66.102.1.104 169) 66.102.1.107 170) 66.102.1.115 171) 66.102.1.133 172) 66.102.1.184 173) 66.102.7.18 174) 66.102.7.19 175) 66.102.7.44 176) 66.102.7.80 177) 66.102.7.81 178) 66.102.7.83 179) 66.102.7.84 180) 66.102.7.98 181) 66.102.7.99 182) 66.102.7.100 183) 66.102.7.101 184) 66.102.7.102 185) 66.102.7.104 186) 66.102.7.105 187) 66.102.7.106 188) 66.102.7.107 189) 66.102.7.115 190) 66.102.7.133 191) 66.102.7.147 192) 66.102.7.184 193) 66.102.9.18 194) 66.102.9.80 195) 66.102.9.81 196) 66.102.9.83 197) 66.102.9.84 198) 66.102.9.99 199) 66.102.9.100 200) 66.102.9.101 201) 66.102.9.102 202) 66.102.9.104 203) 66.102.9.107 204) 66.102.9.115 205) 66.102.9.133 206) 66.102.9.147 207) 66.102.9.184 208) 66.102.11.99 209) 66.102.11.100 210) 66.102.11.101 211) 66.102.11.104 212) 66.102.11.106 213) 66.102.11.107 214) 66.249.81.18 215) 66.249.81.19 216) 66.249.81.44 217) 66.249.81.80 218) 66.249.81.81 219) 66.249.81.83 220) 66.249.81.84 221) 66.249.81.99 222) 66.249.81.100 223) 66.249.81.101 224) 66.249.81.102 225) 66.249.81.104 226) 66.249.81.107 227) 66.249.81.115 228) 66.249.81.133 229) 66.249.81.147 230) 66.249.81.184 231) 66.249.83.19 232) 66.249.83.44 233) 66.249.83.80 234) 66.249.83.81 235) 66.249.83.83 236) 66.249.83.84 237) 66.249.83.99 238) 66.249.83.100 239) 66.249.83.101 240) 66.249.83.104 241) 66.249.83.107 242) 66.249.83.115 243) 66.249.83.133 244) 66.249.83.184 245) 66.249.83.214 246) 66.249.85.19 247) 66.249.85.44 248) 66.249.85.80 249) 66.249.85.81 250) 66.249.85.83 251) 66.249.85.84 252) 66.249.85.99 253) 66.249.85.104 254) 66.249.85.107 255) 66.249.85.115 256) 66.249.85.133 257) 66.249.85.184 258) 66.249.87.99 259) 66.249.87.104 260) 66.249.87.106 261) 66.249.87.107 262) 66.249.89.19 263) 66.249.89.44 264) 66.249.89.80 265) 66.249.89.81 266) 66.249.89.83 267) 66.249.89.84 268) 66.249.89.99 269) 66.249.89.104 270) 66.249.89.107 271) 66.249.89.115 272) 66.249.89.133 273) 66.249.89.184 274) 66.249.91.18 275) 66.249.91.19 276) 66.249.91.44 277) 66.249.91.80 278) 66.249.91.81 279) 66.249.91.83 280) 66.249.91.84 281) 66.249.91.91 282) 66.249.91.93 283) 66.249.91.99 284) 66.249.91.104 285) 66.249.91.107 286) 66.249.91.115 287) 66.249.91.133 288) 66.249.91.147 289) 66.249.91.184 290) 66.249.93.19 291) 66.249.93.44 292) 66.249.93.80 293) 66.249.93.81 294) 66.249.93.83 295) 66.249.93.84 296) 66.249.93.91 297) 66.249.93.93 298) 66.249.93.99 299) 66.249.93.100 300) 66.249.93.101 301) 66.249.93.104 302) 66.249.93.106 303) 66.249.93.107 304) 66.249.93.115 305) 66.249.93.133 306) 66.249.93.184 307) 72.14.203.99 308) 72.14.203.100 309) 72.14.203.101 310) 72.14.203.102 311) 72.14.203.104 312) 72.14.203.107 313) 72.14.203.133 314) 72.14.203.147 315) 72.14.203.184 316) 72.14.205.99 317) 72.14.205.100 318) 72.14.205.101 319) 72.14.205.102 320) 72.14.205.104 321) 72.14.205.107 322) 72.14.205.133 323) 72.14.205.147 324) 72.14.205.189 325) 72.14.207.99 326) 72.14.207.100 327) 72.14.207.101 328) 72.14.207.102 329) 72.14.207.104 330) 72.14.207.106 331) 72.14.207.107 332) 72.14.207.133 333) 72.14.207.147 334) 72.14.207.184 335) 72.14.209.99 336) 72.14.209.101 337) 72.14.209.102 338) 72.14.209.104 339) 72.14.209.107 340) 72.14.209.147 341) 72.14.211.99 342) 72.14.211.100 343) 72.14.211.101 344) 72.14.211.102 345) 72.14.211.104 346) 72.14.211.107 347) 72.14.211.147 348) 72.14.211.184 349) 72.14.215.19 350) 72.14.215.44 351) 72.14.215.80 352) 72.14.215.81 353) 72.14.215.83 354) 72.14.215.84 355) 72.14.215.99 356) 72.14.215.101 357) 72.14.215.102 358) 72.14.215.104 359) 72.14.215.107 360) 72.14.215.115 361) 72.14.215.133 362) 72.14.215.147 363) 72.14.215.184 364) 72.14.217.99 365) 72.14.217.101 366) 72.14.217.102 367) 72.14.217.104 368) 72.14.217.107 369) 72.14.217.147 370) 72.14.219.99 371) 72.14.219.100 372) 72.14.219.101 373) 72.14.219.102 374) 72.14.219.104 375) 72.14.219.107 376) 72.14.219.147 377) 72.14.221.99 378) 72.14.221.101 379) 72.14.221.102 380) 72.14.221.104 381) 72.14.221.107 382) 72.14.221.147 383) 72.14.223.99 384) 72.14.223.100 385) 72.14.223.101 386) 72.14.223.102 387) 72.14.223.104 388) 72.14.223.107 389) 72.14.223.147 390) 72.14.235.99 391) 72.14.235.100 392) 72.14.235.101 393) 72.14.235.102 394) 72.14.235.104 395) 72.14.235.107 396) 72.14.235.147 397) 72.14.253.99 398) 72.14.253.100 399) 72.14.253.101 400) 72.14.253.102 401) 72.14.253.104 402) 72.14.253.107 403) 72.14.253.147 404) 216.239.37.19 405) 216.239.37.44 406) 216.239.37.80 407) 216.239.37.83 408) 216.239.37.84 409) 216.239.37.91 410) 216.239.37.98 411) 216.239.37.99 412) 216.239.37.101 413) 216.239.37.104 414) 216.239.37.105 415) 216.239.37.106 416) 216.239.37.107 417) 216.239.37.115 418) 216.239.37.147 419) 216.239.37.184 420) 216.239.39.19 421) 216.239.39.44 422) 216.239.39.80 423) 216.239.39.81 424) 216.239.39.98 425) 216.239.39.99 426) 216.239.39.101 427) 216.239.39.104 428) 216.239.39.105 429) 216.239.39.106 430) 216.239.39.107 431) 216.239.39.115 432) 216.239.39.133 433) 216.239.39.184 434) 216.239.51.19 435) 216.239.51.44 436) 216.239.51.80 437) 216.239.51.81 438) 216.239.51.83 439) 216.239.51.84 440) 216.239.51.99 441) 216.239.51.104 442) 216.239.51.107 443) 216.239.51.115 444) 216.239.51.184 445) 216.239.53.19 446) 216.239.53.44 447) 216.239.53.80 448) 216.239.53.81 449) 216.239.53.83 450) 216.239.53.84 451) 216.239.53.98 452) 216.239.53.99 453) 216.239.53.101 454) 216.239.53.102 455) 216.239.53.104 456) 216.239.53.105 457) 216.239.53.106 458) 216.239.53.107 459) 216.239.53.115 460) 216.239.53.133 461) 216.239.53.147 462) 216.239.53.184 463) 216.239.57.17 464) 216.239.57.18 465) 216.239.57.19 466) 216.239.57.44 467) 216.239.57.80 468) 216.239.57.81 469) 216.239.57.83 470) 216.239.57.84 471) 216.239.57.98 472) 216.239.57.99 473) 216.239.57.103 474) 216.239.57.104 475) 216.239.57.105 476) 216.239.57.106 477) 216.239.57.107 478) 216.239.57.115 479) 216.239.57.133 480) 216.239.57.147 481) 216.239.57.184 482) 216.239.59.17 483) 216.239.59.18 484) 216.239.59.19 485) 216.239.59.44 486) 216.239.59.80 487) 216.239.59.81 488) 216.239.59.83 489) 216.239.59.84 490) 216.239.59.91 491) 216.239.59.93 492) 216.239.59.98 493) 216.239.59.99 494) 216.239.59.101 495) 216.239.59.102 496) 216.239.59.103 497) 216.239.59.104 498) 216.239.59.105 499) 216.239.59.106 500) 216.239.59.107 501) 216.239.59.115 502) 216.239.59.133 503) 216.239.59.147 504) 216.239.59.184 505) 216.239.63.19 506) 216.239.63.44 507) 216.239.63.80 508) 216.239.63.83 509) 216.239.63.84 510) 216.239.63.91 511) 216.239.63.93 512) 216.239.63.99 513) 216.239.63.101 514) 216.239.63.104 515) 216.239.63.107 516) 216.239.63.115 517) 216.239.63.133 518) 216.239.63.184

519) 216.239.63.189

If you get yourself a script running you can have a shifty and see whats going on DC by DC as they update individually.

It may be easier if you go to Mcdar and use the Google link command here but I thought I’d give out the list today.

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What is great content? #infographic – Mercurythread

image-2541666

This entry was written by Michael Briggs, posted on May 22, 2013 at 10:33 pm.

Categories : content marketing and tagged content marketing, infographic, venn diagram.

I’d be delighted to hear your thoughts on this post and if you could leave a comment it would be cool or use the trackback function if you cite this post on your blog and I’ll come and say hello.

This post was written by Michael Briggs

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My Life on Twitter – Mercurythread

This entry was written by Michael Briggs, posted on November 20, 2012 at 8:01 pm.

Categories : Uncategorized.

I’d be delighted to hear your thoughts on this post and if you could leave a comment it would be cool or use the trackback function if you cite this post on your blog and I’ll come and say hello.

This post was written by Michael Briggs

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How to resize a webpage to fill an iframe – Mercurythread

My coding skills are a bit out of practice these days – I hack about in PHP a fair bit but in terms of CSS I need to brush up. So when someone said to me – can we resize a webpage into an iframe so we syndicate the content I thought no prob.

And TBH its so easy even I worked it out in under 10 minutes, using no JavaScript, with only Google for assistance. You know when I say that I had to cobble together stuff from Google as TBH I didnt really like the responses I was getting.

So the code below is what I’ve came up with…

Which displays as :

Anyway there is another implementation over @ http://epicureanadventures.co.uk/2013/05/03/one-minute-holidays-from-thomson/

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contact – Mercurythread

contact

Thanks for dropping by and saying hi.

If you’ve got anything you’d like to chat about for your website let me know via the comment form below and I shall get back to you as soon as I possibly can. Now I’ve removed this as I’m getting spammed by SEO companies asking for links – if you wanna chat come and say hi over @Twitter

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Stop Ranking for Keywords and Start Ranking for People – Mercurythread

It sounds trite. It sounds almost Fishkian in nature. That if you want to get high quality traffic through natural search you should stop thinking about your audience and not yourself. I left one of my early SEO jobs purely because of this beliefs : ranking for keywords is how we get people  in (it’s the what in the equation) but we’re really looking to make sales (the why in our little equation), rankings are merely how we drive people.

Think of it from a client perspective when they employ you as an SEO agency/contractor. What do they care about? Really think about it. What are their goals? It’s a business goal, and every time it’s likely to be something measurable. A sales target, a visibility goal or a traffic metric (and yes I did put that in declining order of importance from my point of view. It’s our job as marketers to achieve this goal. We prove this by measuring what we’ve achieved and what we’ve done to achieve it and refine and implement as we go.

The Simplified SEO Process

Select Keywords -> Fix some content stuff -> bung in some links -> Cross Fingers -> Hopefully get results and achieve goals

And this is often what I see people doing and talking about.

  • What does Google want from content?
  • Whats the minimum amount of content I need to get the traffic?
  • How many ads can I jam on a page without being smacked by Panda?
  • How do we get links?
  • How do we get links and not get spanked by Penguin?

Most of the SEO I read about is like a procedural drama. Its flow chart SEO. If we do this and then do that we get something and then we add some more. Baking a cake is probably more interesting than being an SEO in these situations.

And here’s my real rant. So many SEO’s seem to forget about anything that isn’t the machine in all this. Feed the beast. With a disregard for the human element.

SEO puts sellers and buyers together. And keywords are the path between them; think of it as dating. Keywords put these people together but we still need to help them get into bed. We need to close the deal.

And if all you’ve done if keyword stuff some content and flung in some links that managed to game a computer program then it feels like you’re a spammer not an SEO.

SEO needs to be about the life cycle of the audience relationship with a website. Why would they come back. How do this couple  from a one night stand to a marriage? What does the audience need to turn the impulse to buy into a sale.

This whole post was ranty and angry and TBH not what I intended. But let the record show that I was angry about my chosen industry on this day.

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SEO WARS : Retro SEO Satire Flashback Video – Mercurythread

This just made me roflcopter : had forgotten all about it.

Fantomaster Vs Rand Fishkin

My Favourite part :

Rand Fishkin : “I use interesting content to generate links”
Fantomaster : “you are not my child”

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About Me – Michael Briggs SEO – Mercurythread

about

Hi,

My name is Michael Briggs (Mike Briggs if I’m outside Scotland – don’t know why but everyone seems to call me Mike and I’ve never queried it).

What do I do?

I’m an online marketer based in Scotland – it rains a lot which means that working in front of a PC in the warmth whilst it’s wet outside was probably the correct career choice. I specialise in helping businesses get value from their online marketing from search engine optimisation (getting the right people to the right place on site in the right way from search queries to make businesses profit) to analytics and conversion (getting visitors to spend more on sites) through to being a bit of a geek who enjoys building websites etc (as you can see from this site “design” is not my forte).

Who have I worked for?

Good question but across the last ten years I’ve worked on campaigns for clients ranging from Tesco, AXA PPP Health Insurance, Yahoo!, Ramada Jarvis, DFDS Seaways, European Elections and so many more that I can’t remember them all as I type.

Hook up on some social networks

TBH I’m not a social geek but if you’d like to follow my wafflings I’m not hard to find.

  • Michael.KE.Briggs Google Profile
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Defintions of Social Media Platforms – Mercurythread

homer-donut-2732252

Just read this and it was too good not to share (and twitter wasn’t long enough). So here is social media platforms explained using Donuts! Yaldy.

Well and truly stolen from the wonderful aimclear blog